Marketing With The Power Of One

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Could one phone call change your life? What about one article submitted to the right publication, or meeting one person at an event? What if you were to get one new client this week, would that be awesome?

The answer is, “yes.”

In business, women are often so focused on growing, growing, growing it’s easy for them to miss out on putting into place the simple, elegant power of one.

For example, it’s easier to line up one list-building partner who can stream many thousands of potential new subscribers to your site than it is to try the same thing with five different collaborations.

So what stops women from reaching out to the power partner and instead, play small? Fear…doubt…feelings of “I’m not ready/good enough/big enough yet.”

I promise you that if you put the power of one into place in your business, you’ll not only connect with the right people, at the right time, you’ll also experience a deep sense of wholeness and connection within you.

Here are three simple tips for using the power of one to help you rev up your marketing, increase your leads and, as a bonus, connect you to your source of power.

Tip #1 The Power Of Taking ONE Marketing Action Per Day (and no, spending hours on Facebook or Twitter doesn’t count)

I recommend including in your morning ritual making one marketing contact per day. Posting comments on Twitter doesn’t exactly count but calling a potential JV partner, asking to speak at a local event or inquiring about publishing your article as a guest in a popular ezine will yield you the rewards you want: more exposure, greater name recognition and doors of opportunity opening for you. Stay committed to this for 90-days and you’ll see the pay back…I promise!

Do this DAILY

Tip #2 The Power Of Reaching Higher With ONE New Marketing Contact

Playing within your comfort zone will only keep you where you are right now. I’m figuring you want to grow your list, your opportunities and your bank account so now is the time to identify the people who you can help and who can help you.

Think you’re “not ready yet?” Think again girl friend! Who are the people at the next level of success you want to achieve? Reach out to them by writing a gratitude note or post on their blog. Identify what you can do to be of service to them, then offer it, no apologies.

For example: a couple of years ago I called the publisher of a major industry magazine, introduced myself, told him why I loved his publication (all true!) and offered a couple of article ideas for him. He then asked me to write an article (which I did) then later, invited me to participate as a co-author of a book published by Entrepreneur Press. That would never have happened if I had held back.

Do this WEEKLY

Tip #3 The Power Of Feeling ONE With The Divine Feminine (this applies to you too, guys!)

Divine Feminine energy is your source of creativity, inspiration, wisdom and love. Without regularly connecting with this energy you’ll find yourself tired, depleted and serving everyone else’s needs except your own.

Remember that you can only be of service to the extent that you are fulfilled and feeling whole within yourself. Trying to give when you’re running on empty is guaranteed to backfire on you in the form of bad decisions, sacrificed boundaries or drama entering into your life.

Which is why I recommend taking a monthly “Day with the Divine.” Go somewhere beautiful, with no agenda. Eat something amazing. Allow yourself to slow down and notice the little treasures that are all around you…a child laughing…the beauty of nature…an act of kindness on the part of a stranger…by reconnecting with Grace you’ll refuel your spirit so you can give from a full cup rather than an empty saucer.


The Power Of One Will Revitalize Your Marketing In This Way…

Successful women entrepreneurs often seem magically tapped into a source of energy, inspiration and opportunities. So what’s their secret? Taking clear, consistent action even on the days when they don’t feel like it, even on a bad hair day and yes, even on a day when they might momentarily think, “they’re not ready yet.”

Remember this my dear friend: the power of one can change your life…so what are you waiting for? Time to get into that ONE action, right now!



  1. Beautifully stated, Kendall!

    As an entrepreneur, we have lots of ideas, lots of tasks and lots of new technologies and strategies to learn. It can be so overwhelming!

    Your suggestions bring simplicity — and in that simplicity, powerful action and progress.

    I so love these ideas that I’ve decided to implement them starting immediately.

    Thank you for sharing your wisdom!


  2. I love the simplicity of this..the feminine focus tends to be diffuse and all over the place, scanning the environment, rather than on a single point ahead of us. That’s where we need to bring the yin and yang together.
    Thank you!

  3. Kendall – another great article. Thanks so much. The first tip – focusing on one marketing action has, in fact, helped me to increase my business significantly over the past 6 months. Love it. The second tip – reaching out to ONE potential JV partner is the next thing I am going to do – thanks for the comments.

    Keep up the good work, Kendall. You are changing lives,


  4. Tracy Washington says:

    This is POWERFUL info Kendall. I nearly experienced burn out and wanted to give up and quit. Now, I am back on track recognizing opportunities as they show up instead of burdens and “one more thing to add to my plate! Thank you!

  5. This is awesome, and so true. Sometimes we forget that it only takes ONE to change the course of our life. Thank you!

  6. Hi Kendall! 🙂

    I love this power of ONE idea and can see how powerful it really could be. Thanks for sharing these tips and I’m looking forward to implementing the daily marketing action starting tomorrow! 🙂

  7. Perfect! This is another succinct and very doable list of absolute results getting steps. I’ve seen all of these work in both my own and others businesses. I needed this reminder right now to stay on track. Thank you for reminding us to stay connected to the Divine Feminine.

    Can’t wait for your next article.

    Blessings and gratitude, Kate

  8. Thank you for the inspiration, Kendall. I love these ‘take action’ tips. I see that some of what I’m already doing is bringing me success – and areas in which I can do more. I’ve made notes in my business journal and intend to implement these strategies.

  9. Kendall- I love the way you can simplify something that seems so BIG and complicated! Such an inspiring article and it really shows how small, consistent steps can add up big time. I’ve been carrying this quote around with me for the past several weeks, and I think it applies here too: practice doesn’t make perfect, it makes permanent.

  10. Thank you so much for this information I found it really helpful and very personal. I have focused this year on just asking one new person a day if they would like to hostess a show for me and it has made the biggest difference. Making it too big means I don’t do anything and I loved your article for focusing on how important just doing one thing can be

  11. Kendall

    Your suggestions for using the Power of Once are so inspiring. Thanks for always reminding us who we are.

    Thank you

  12. Kendall,
    I love this focused thinking. It’s so true. One action can yield massive results. I had one person offer to recommend me and it turned into $8,200 right away.

    I sent one book to a contact and they approached me about hosting a TV show.

    Love & happiness,
    Joanna Garzilli

  13. Isn’t it usually getting to that one action? When we can work through feelings and do one action, usually we can do more.
    Thanks for the post. Very thought provoking.

  14. I think it is so easy for us to get overwhelmed by too many options. This article is a great way to stay focused – and I love that there is a daily, weekly and monthly action component. What an empowering and graceful way to think about marketing and connecting that will truly pay off.

    Thanks, Kendall!


  15. Hi Kendall, a great article that reinforces the power of simplicity. Thank you. Bonita

  16. It only takes one person to change your life. Or one moment. Or one action. One anything. You hit the nail on the head with this one. I can’t even name all the “one” things that have happened in my life to move me forward to achieve all I ever wanted and MORE. This is an excellent post and one all people would benefit from reading!

  17. sharon ricci says:

    I love listening to these … excellent!


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