Let me set the record straight here…
The digital marketing world is like a dog gone mad, chasing its tail with gross “trip wire” tricks and crazy online funnels that make me want to scream when I look at them.
And unfortunately, it’s catching too many women coaches in its cross-hairs.
Women who are quickly getting burned out, constantly feeling confused, doubting themselves, and secretly wondering if maybe they don’t have what it takes to live their dream of a successful business.
Do you need to spend tons of money on Facebook ads, leading people from a ridiculous $7 offer up through the “value ladder”, dollar by painful dollar until you finally (hopefully!) make any money?
No.
Do you need to have complex funnels in order to create a 6-figure+ coaching business?
No, definitely not!
(Case in point: My high-end coaching group is filled with women entrepreneurs making multiple 6 figures and most barely have a website.)
Let’s be honest, you didn’t fall in love with being a coach because you secretly wanted to turn into an Internet marketing geek, right?!
Of course not!
LISTEN CLOSELY: I’ve been in business for 16+ years and created a multimillion dollar business by sticking to my core values of integrity, excellence, graciousness and gratitude.
I built my business by creating TRUST.
So here’s why you can safely (and wisely) ignore jumping onto the crazy-train of digital marketing madness…
I recently wrote that women are entering the entrepreneurial space in record numbers.
And how women entrepreneurs redefining — and demanding — how they want to be supported in growing their businesses.
Women want legitimately trained coaches who will help them create a solid money mindset, choose a lucrative niche they love, coach them to transform their gifts into packages so they have a life and aren’t over delivering, and coach them to see past their blind spots when it comes to pricing their services so they’re not under-charging.
Women want to feel confident they are hiring a coach who is trained and certified in proven strategies.
Trip wires are meant to do just that – trip you up.
Trust, on the other hand, is priceless, and it’s earned by having rock solid coaching skills and a proven coaching program that creates real results and meaningful transformation.
And one more thing (since I’d like to get all my ranting done at one time) …
I was asked recently if the coaching market is oversaturated with coaches.
No. It’s oversaturated with b.s.
A report produced by the Global Entrepreneurs Monitor found 224 million women starting or running businesses.
And their survey only counted 67 of the 188 countries recognized by the World Bank!
So…don’t be fooled into thinking you must create some ridiculously complex ‘trip wire’ funnel.
It’s a waste of your time and talent.
And don’t be fooled into thinking there isn’t room for you in the coaching space.
There is an OCEAN of clients available to you.
And don’t you owe it to all of the clients who are out there, waiting and available for you, to be trained, confident and ready to coach them to create a business they love?
It’s time to stop hiding, not living up to your potential.
This is why I am happy to leave the trip wire tricks to the digital marketing dudes.
And instead, take a stand for the power and grace of giving you what you need most in order to be successful:
– world-class certified coach training and done-for-you content you can use to attract clients and create a meaningful and lucrative business changing people’s lives.
XO,
Kendall
PS – If coaching women entrepreneurs from anywhere in the world is how you would like to make amazing money as a coach, then I hope you’ll check out my Certified Money, Marketing and Soul® coach training. The clock is ticking and it’s your soul that’s waiting to be inspired. Click here for details.
