There’s a shift happening in our industry.
And if you’ve felt it, you’re not imagining it.
More hesitation.
Slower yeses.
Women taking longer to choose the right coach.
This isn’t a mindset block or a pricing problem.
We’re in a trust recession — and honestly?
That’s good news for coaches who lead with depth.
Because in a world where women are burnt out on big promises and vague programs, what today’s clients are looking for isn’t flash.
They’re looking for emotional safety.
They’re looking for coaches who actually deliver transformation.
They’re looking for someone who doesn’t just say “you’ve got this” — but knows how to walk them to their next decision.
That’s what I’m diving into this week on The Money Coach School Podcast.
You’ll hear:
☑️ What the trust recession really means, why it’s not temporary and what this means for you
☑️ Why emotional safety is what women are paying for now
☑️ Why you don’t want to ‘price down’ in today’s market
☑️ What premium coaching feels like in today’s climate
☑️ The one coaching question that shows you where you need to strengthen your coaching skill
If you’ve been wondering how to stay powerful in uncertain times, this episode is your recalibration.
Listen now: Episode 110 — How to Thrive as a Coach in the Trust Recession
Listen now at www.themoneycoachschoolpodcast.com/110 or on your favorite podcast app.
xo,
Kendall
